Monday, July 9, 2012


I was introduced to this sick awareness-raising brand when I was in Tokyo in June. The co-founders said, "Raretruths was inspired by the numerous societial issues not only in Japan, but also in areas all over the world that are supressed because of their taboo history". The best thing about Raretruths is that a portion of their sales goes to a charity that corresponds to the teeshirt line. You can find their collections on this site. Below are some of my favorites:

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